Who’s behind the curtain & why should you care?
I’m Mike Hilton, and I’m the founder of CXmybiz.
I collaborate with driven entreprenuers and create customer-focused growth strategies designed to significantly increase conversion, create thriving communities, and reduce wasted marketing dollars.
Since creating CXmybiz in 2016, I’ve helped business owners more effectively convert leads, retain customers, and increase their circles of influence. My step-by-step approach simplifies the hardest part of implementing Customer Experience as a strategy….knowing what to do next.
I split my time between working with small business leaders, helping in the community, and being the best husband and father I can be to my wife and five children. It’s truly a wonderful life!
What is Customer Experience (CX)?
Customer Experience is a business strategy. It isn’t just a buzz word or catch phrase. It is the most sustainable way to build and scale a business.
After noticing that all businesses (regardless of size or income) struggle with understanding what Customer Experience is and how to use it, I began to see too many businesses getting frustrated and turning their CX teams into glorified customer service teams.
I created CXmybiz to help business owners build thriving companies and equip them with the tools and skills they need to easily discover revenue opportunities, sustainably scale their businesses, and know exactly what steps they should take to achieve next level success. I want to help 1,000 companies get to the next level.
The best thing you can do for your business…
Every time I speak to a business owner about customer experience, I try to determine where they are on a Customer Experience Maturity scale. I often find myself asking the same foundational questions over and over…
- Do you regularly ask customers for feedback about their experiences with your company?
- Do you measure how customers perceive interactions with your company?
- Do you review customer experience metrics and project status regulary to monitor progress?
- Do you maintain a dedicated queue of current and proposed customer experience improvement projects?
Most of the time I get the same answers…
- Well, sometimes… when I have the time to get around to it.
- We’re not really sure how to do that.
- What metrics should we be looking at?
- Um… no.
The best thing you can do today is to find out how you measure up on the Customer Experience Maturity scale. You will be asked a series of questions and I will send your results to you. I’m confident you will find your first steps to unlocking the growth potential in your business if you complete this free assessment.